Archive for February 20th, 2008

Video - Well it must be the way forward but…

Wednesday, February 20th, 2008

If you’re into the internet marketing scene nowadays you’re probably receiving hundreds of emails per day - I know I certainly do.

However, have you noticed how many marketers are using video on their newsletters, blogs, websites, etc? But not only using video, but almost feature length epics! Now I’m sure I’m probably wrong because they all seem to have made their million dollars and I haven’t, but I’m not convinced that they are the only way forward.

After all how many of us have got the time to sit staring at our computer screens for hours just to get another sales pitch at the end of it? I personally think video is great for an introduction, or to demonstrate how a piece of software works and that kind of thing… but as one long sales process…?

Am I the only one who, unless the video is to demonstrate software, hits the delete button as soon as I realise that this is going to go on for a million hours!!!

Now I will be using video on my sites (when I get round to recording them) but they’ll be short and sweet because I know that you dear reader will not have  the time to listen to  an hour long spiel that could be said in a quarter of the time!

 Am I being negative?